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Meta Descriptions: Are you using them to boost SEO?

Meta Descriptions: Are you using them to boost SEO?

Even those who claim to know next to nothing about online marketing can at least make the connection between SEO and showing up on a Google or Bing search. It probably helps that most of us know SEO stands for Search Engine Optimization. But, past the fact that good...
E-A-T-ing with Google

E-A-T-ing with Google

You are what you E-A-T. Google says so. Actually, what Google say is that there are three elements the search giant rates to determine how it will rank your website and your content. Expertise Authoritativeness Trustworthiness Google uses the acronym E-A-T, and you...
What is Local Search Engine Optimization & Why Do I Need It?

What is Local Search Engine Optimization & Why Do I Need It?

We’re not psychic, but there’s a good chance you’re reading this on a mobile device – and it’s probably your smartphone. A recent study by Kleiner Perkins Caufield and Byers found that the average user checks their smartphone up to an astounding 150 times per day. We...
What is Local Search Engine Optimization & Why Do I Need It?

Why Small Businesses Need SEO

Updated January 27, 2017. It can sometimes seem daunting. Bigger businesses get all the attention while yours struggles to get the few customers you still have left. But you should know that there is hope for every small business in every business sector. It’s...
7 Simple Ways to Improve Your SEO

7 Simple Ways to Improve Your SEO

Updated January 20, 2017. It’s not impossible to improve your search engine optimization. It isn’t easy either, however, it can be done with a few simple tweaks to your content. Here are seven simple ways to improve your SEO in just a few minutes each day....