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How Does Your Online Marketing Stack Up?

How Does Your Online Marketing Stack Up?

Medical science is showing us that it’s all connected. Now there are increasing studies showing that flossing your teeth to prevent gum disease might be a way to maintain a healthy heart. People with gum diseases are up to three times as likely to have a stroke, heart...
How Many Leads Do I Need to Reach My Revenue Goal?

How Many Leads Do I Need to Reach My Revenue Goal?

It’s easiest to work your way into some things. You decide what you want your revenue goal to be. If you hit it, you’ll determine your growth. What’s the deciding factor? You need more customers. If you’re using content marketing to acquire new customers, you’ve got...
Your Website and Images

Your Website and Images

Did you know that our brains process images 60,000 times faster than text? What’s more, we need only half the amount of brain power to efficiently process the meaning of an image. It’s easy to see why choosing the right images for your website and content are...

3 Ways to Know Your Online Health is Failing

To have a healthy online presence, it’s important that you keep your business and marketing goals in perspective. Otherwise, you may wake up one day and find that your business has disappeared off the radar. Here are three sure-fire ways to know that your online...

Why Long-Form Content Is In

Have you noticed that content marketing is currently trending toward long-form content? By that, I mean the following types of content: 2,000-word plus blog posts White papers Books and e-books Long articles, such as what you’ll find at Medium and Longreads The...

6 Timeless Principles for Content Marketers

Your content marketing strategy should consist of six timeless principles that will keep visitors coming back to your site again and again and lead those visitors to do business with you through a series of steps called your sales funnel. Here are the six timeless...