Go ahead and wrinkle your nose when you see OMG acronyms and emoticons sprinkled in marketing material. Your high school or college English teacher might support your dislike for these linguistic shortcuts, but that’s how people communicate today. What’s more...
We hated them in school, but we can’t get enough of them now that they show up daily in our social media news feeds. We’re talking about quizzes. The reason our dislike as turned to admiration is likely because these quizzes entertain us and provide us with education...
Advertising is dead. At least the sort that came about before the rise of the Internet. Unfortunately, many companies—and advertising agencies—tried to use the successful strategies of what we’ll call “traditional advertising” to try to find the same success online....