It’s wonderful to have small mom and pop stores in local towns. That is what defines the town. Most people will stay loyal to their local shops because that is what helps the community stay alive.
Sadly, a lot of those same mom and pop stores are closing simply because they don’t have enough business in today’s world. This is due to more people using the internet for their purchases. For some, it is much easier to sit at home, in front of a computer, and purchase whatever you want and have it shipped, instead of visiting the local stores.
This is why it is more important than ever for those same stores to get a website and add a few products to the site and let people purchase from the site. It not only boosts the business owner’s revenue, but it puts that same business owner in the driver’s seat as far as keeping their doors open.
No one wants to see the quaint little corner market or antique store close. These businesses have been the mainstay for many small communities to stay alive and there is a bit of history and nostalgia associated with local business.
A challenge to all small business owners. Start a website, build your presence on the internet and get your business rolling again. The internet is here to stay and you should just hop right on and take your piece of the pie too.
You don’t even have to be computer savvy to do it. Hire a web designer. That person will get a domain name for you and design you a website according to your specifications. You will be surprised at how easy it is. You can then still retain the old world charm in the store itself, but your pocketbook will thank you.