If you are doing business online then you’ll want to make sure that you are doing certain things to promote your business. At any time during Internet history there were certain websites that were absolutely essential to doing business online. I think there are three websites that most small businesses should join right now in order to position themselves for their absolute necessity in marketing online in the future.
- Facebook – Facebook has grown into one of the largest and most trafficked websites online. Its diversity is so rich that no matter what niche you are in you are sure to find an audience. Blatant in-your-face marketing isn’t the game. But developing relationships is. And if you want to do business in the future, Facebook will be essential marketing.
- Twitter – There are still people who aren’t sure how to use Twitter. And some of them are using it now. In the future, Twitter will become an essential marketing tool. Small business owners who learn how to use Twitter for marketing will see volumes of success.
- LinkedIn – LinkedIn is the quiet giant. It isn’t as hyped as Facebook and Twitter, but it’s just as important. The tools you have to building relationships and finding prospects are a bit more sophisticated, but they’re simple as pie. LinkedIn will be one of those sites you won’t want to miss out on.
This isn’t to say that you’ll want to abandon old mainstays like search engine optimization and pay per click marketing. On the contrary, you’ll just want to make sure you incorporate these three social media sites into your marketing plan as well.