According to Experian Hitwise, Bing gained 7% in search share from May 2010 to June 2010. But if you look at the numbers they are 9.23% and 9.85%, respectively. That’s a 7% increase.
But here’s the kicker: Google lost slightly less than 1% of its share of search. In fact, it was .52%. That fell to Bing, plus some.
So what are we to make of these numbers? Is Bing more competitive now? Not hardly.
Well, let’s qualify that. Bing is more competitive, but only slightly so. They aren’t exactly overtaking Google by a storm or anything. But when you add the Yahoo! search percentage in there, the two search engines together own over 24% of the share of search. That’s starting to get there.
Bing definitely has a better share of the search market today than it ever has before. But it’s creeping up at a snail’s pace. It just doesn’t seem to be fast enough to give Google any real competition. But do you think it will ever happen? Will Bing become a major player in search?