Do you really need to plan your Internet marketing campaign or can you just “wing it?”
Believe it or not, many companies end up just winging it because they don’t really have the time to plan their Internet marketing. The small business owner tries to save a dime by doing it herself, but in the short shrift she fails to plan because there just isn’t time. You might think you are saving money, but the fact is you are LOSING money.
Effective marketing, whether it be Internet marketing or traditional marketing, takes planning. You can’t just wing it. And to plan properly you need someone who has experience planning and executing good marketing plans, specifically Internet marketing plans.
If you think that doing it yourself will save you money, try outsourcing what you’re not good at and see how much money you can make with a solid investment in your future. To successful at marketing, you need a plan.