A story at WebProNews reveals that the Wall Street Journal is planning to build its own social media website. Now this is interesting news. Not only is it surprising that someone would try to take LinkedIn on head on, but that entity is going to the Wall Street Journal? What do they know about social media marketing?
I happen to think that LinkedIn is a pretty cool site. And they’ve really got the social networking space wrapped up for businesses. There are other sites like Ryze and Naymz, but they have yet to offer LinkedIn any real competition. But WSJ has money.
The question of the day is this: Would you use a social networking site owned by Wall Street Journal? If not, why not? If so, what do you think WSJ could bring to the table that you won’t get at LinkedIn or one of the other business networking sites?