co Think Social Media Sites and Blogging Are Just Fads? |

Think again! I’ve been saying it for quite awhile, but found this great presentation over the weekend that confirms that fact. Brought to you by the folks over at Universal McCann who have been researching Social Media since 2006, you’ll find some great insights in this research. Some of my favorite highlights:

– 36% of online users think more positively about companies that have blogs
– 73% have read a blog
– 45% have started a blog
And – a whopping 83% have viewed a video online!

Check out the presentation at Slideshare (if you register for a free account, you can download the entire presentation as a PDF file).

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