Small Business Mavericks Founder Caroline Melberg
Quoted In Wall Street Journal
“Blog it and They May Come,” Small Businesses Find; Caroline Melberg Tells How Fresh Content Helps Small Businesses Appear Higher in Search Engine Rank
MINNEAPOLIS, MN – August 21, 2007 -- Small Business Mavericks, a division of Melberg Marketing, today announced that its founder and president, Caroline Melberg, was quoted yesterday in the Wall Street Journal on how Small Business Owners can use blogs as a tool to increase the frequency that their company’s site is found by search engines.
“Blogging is one of the most effective ways to communicate with customers and prospects, weigh in on issues facing your industry, and manage crises,” says Melberg. “The fact that adding fresh content helps you increase your search engine rank is just icing on the cake.”
Small Business Mavericks helps business owners use creative thinking and technological advantage to achieve blue-chip marketing results on an affordable budget. The company emphasizes creative copywriting, and has established itself as a special expert in the use and management of blogs.
Its success with clients thus far in 2007 has driven demand for its upcoming “D-I-Y Blogging Kit,” to be released in October, specifically for entrepreneurs, coaches, consultants and small to mid-size business owners who want to launch their own blog. The kit will show you everything you need to do to "Build Your Own Blog" in WordPress, customize it to match your company brand, and how to create optimized posts that attract the search engines – and new customers – to your blog. More info on the kit will be available in September. It will include a Small Business Blogging Success E-book, Blogging Video Tutorial, and Blogging Special Report.
Small Business Mavericks maintains a web site, www.smallbusinessmavericks.com that helps owners accelerate their growth and drive new revenues with a series of free tips, tools, and newsletters. An entire article library offers free explanation and tips on podcasting, mobile search, viral marketing, article marketing, email marketing, blogging and RSS, social bookmarking, maverick copywriting, creative public relations, creating and using E-books, pay-per-call and pay-per-click marketing, web design and search engine optimization. The site also offers custom-designed services that small business owners use to build striking brands, develop strategic plans, and execute effective tactical programs.
Headquartered in Wayzata, Minnesota, Melberg Marketing is a full-service virtual, integrated marketing firm
dedicated to bringing
blue-chip marketing experience
to today’s small business owners.